HARD SLURPS
INSIGHT It’s covid, and people aren’t stepping out to drink during summer (but they still want to!)
IDEA A social recipe book featuring a variety ready-to-spike Slurpees people can enjoy anytime, anywhere.
SUNDAE FUNDAY SOCIAL VIDEO
PARTY FUEL SOCIAL VIDEO
POOLSIDE COLADA SOCIAL VIDEO
TWEET (LINK)
CREDS
GROUP CREATIVE DIRECTOR / PETER WOOD
COPYWRITERS / SAGE LUCERO + DAN FREEDA
ART DIRECTORS / BRITTANY ELLISON + CHRISTIAN MAINE DE BIRAN